Tarmac are the largest sustainable constructions supplier in the UK, with over 150 years of experience
Content generation | Digital Marketing | PPC marketing
The brief was to analyse and improve the currently used keywords to improve search engine optimisation. Following this, we were tasked with creating PPC campaigns to drive and encourage leads to specific areas of the website, then on going digital marketing to improve engagement rates with the site to encourage sales.
The outcome of our work was better website copy leading to an improvement positive website traffic and much lower bounce rates.
"Absolute pleasure to work with. Very informative and constantly touched base with us to let us know how our campaigns and website was performing at regular intervals. Very professional, would definitely recommend and will be using again."
Louise Smith - Senior Marketing Director
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